Strengthening people

“My social status used to be very low, but since I joined my group, it has risen. I used to be lost, but now I’ve realised I can do things for myself”.

Mary Omondi, Kenya

Happier families. Greater community spirit. More respect between women and men. Better health, housing and education. More spiritual fulfilment. Increased dignity. Send a Cow offers African farmers benefits way beyond food security.

By helping people overcome challenges such as lack of education, low self-confidence, isolation and prejudice, we help them reach their goals. They gain the courage and skills they need to make a success of the agricultural assistance we provide, and leave poverty behind for good.

We work with some of the poorest people in Africa, including children orphaned by AIDS and war, disabled people, and widows. Most of those we work with are women, as they tend to be the poorest in their communities. Our gender awareness training helps them understand and fulfil their potential, lifting the whole family’s happiness. By challenging the stigma of disability and HIV, our social development teams help everybody to play their part in their community.

We always work through groups, tapping into the strong community spirit that characterises much of African society. Our country staff, who are African, involve groups closely in deciding what assistance they need. They then provide training in how those groups can function more fairly and effectively.

By working together on shared goals, and passing on the benefits to others, families and communities become stronger. Neighbours support each other, practically and emotionally, even after our funding for their project ceases. So your support from the UK makes a lasting difference to the wellbeing of communities in Africa.

“I get milk and manure, and I can fertilise my soil. Our family life has improved, and there is a lot of love in our home. When I go out, my husband stays in and cares for the children. We are very happy, and very grateful. I pray that Send a Cow continues to support families like ours.”