skip to main content skip to accessibility policy

What makes us different

Providing practical assistance that will last for generations to come, we support families through every step of their journey out of poverty.

Passing on the gifts

Sharing skills is a truly unique and wonderful aspect of our work. Each African farmer that receives training, seeds or livestock from us is asked to pass on the benefits to another needy family. This 'Pass it On principle' not only builds stronger communities, it allows us to help even more people.

In fact, for every one person we help, 10 more go on to benefit.

Pass on ceremonies bring whole communities together to see first born calves, sheep, donkeys, seedlings or even training passed on in emotional ceremonies. It’s a truly inspiring event, when very poor beneficiaries become donors.

Specialists, getting truly special results

Our work gets astonishing results because we don’t just provide isolated pockets of help; our experts give advice across the board, from agricultural training to environmental sustainability, from livestock care to social development.

Working carefully with each farmer, we identify a package of support that meets their needs perfectly and which can be adapted to meet the needs of different people, whether that’s young orphans heading up the home, disabled people or elderly widows.

Hand in hand, for as long as it takes

Importantly, we support and share a family’s journey out of poverty for as long as it takes – typically three to five years. By that time, knowledge, skills, materials, hope and dignity have been passed on and on between even more families so that whole communities are transformed.

Hugh Fearnley-Whittingstall

Hugh Fearnley-Whittingstall

“Send a Cow’s innovative vegetable growing techniques are simple, productive and better still, save thousands of lives each year.”

Support our work

Over 14,000 families are waiting to work with us - please help to get them started on their journey out of poverty

Donate